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empathy is a powerful thing
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emotion* | 2024 reel Positioning: Consideration
Circulon | Drums Circulon | Product Launch Positioning: Consideration
The Automotive Care Experience Shopmonkey | Brand Thought Leadership Positioning: Awareness
Cisco | Threat Hunters Cisco Systems | Branded Content Positioning: Consideration
Williams Sonoma | CRUXGG with Ghetto Gastro Williams-Sonoma | Product Launch Positioning: Awareness
Adobe | Your Shot. Your Story. Adobe Systems | Portrait Positioning: Awareness
Karman Launch Steelcase | Product Launch Positioning: Awareness
Night Photography Adobe Systems | Portrait Positioning: Research / Choice
Marble Chocolate Chip Cookies Williams-Sonoma | Branded Content Positioning: Awareness
DNA Spaces | Wifi Onboarding Cisco Systems | Explainer Positioning: Awareness
DNA Spaces | Indoor IoT Cisco Systems | Explainer Positioning: Awareness
SecureX | Network Analytics Cisco Systems | Explainer
emotion* | 2024 reel

Some of our favorite stuff, all in one place.

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Circulon | Drums
Circulon | Product Launch Positioning: Consideration

Circulon came out with a new line of extra durable cookware, SteelShield. We turned it into a drum set to see just how durable it is.

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The Automotive Care Experience
Shopmonkey | Brand Thought Leadership Positioning: Awareness
    • The Automotive Care Experience, or ACE, is a collective of shops, dealers, suppliers, and more that are all dedicated to advancing the automotive care industry through a better service experience that both benefits customers and takes these businesses to new heights.
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Cisco | Threat Hunters
Cisco Systems | Branded Content Positioning: Consideration
    • Threat Hunters is an original series on cybersecurity that unfurls massive cyber threats that made the news. Conceived as a way to celebrate Cisco’s globally renowned TALOS team, the pilot episode tells the story of the MAZE Ransomware Cartel in a format that feels tailor-made for a streaming platform. emotion studios developed the series from end to end, working closely with the TALOS team to ensure brand and story integrity.
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Williams Sonoma | CRUXGG with Ghetto Gastro
Williams-Sonoma | Product Launch Positioning: Awareness
    • As part of a campaign for Williams Sonoma’s collaboration with culinary collective Ghetto Gastro, we put together a series of videos for the group, including a recipe video for their “Bird’s the Word” dish, along with a few others to showcase the beauty behind cleaning and seasoning the new blue steel plan as part of their new cookware line, CRUXGG.
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Adobe | Your Shot. Your Story.
Adobe Systems | Portrait Positioning: Awareness
    • The “Your Shot. Your Story.” series for Adobe Lightroom is aimed at building awareness and retention. emotion* took the creative concept and developed it into a beautiful artist portrait that showcases how photographers use Lightroom to bring their work to the next level.
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Karman Launch
Steelcase | Product Launch Positioning: Awareness

In typical Steelcase fashion, Karman is a true innovation, a first-of-its-kind experience that goes well beyond any task chair we’ve seen before.

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Night Photography
Adobe Systems | Portrait Positioning: Research / Choice

Night photography is notoriously difficult. Thanks to Adobe Lightroom and Photoshop, travel photographer Liam Man can perfectly capture the moonlit glow and bright city lights, even after dark. 

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Marble Chocolate Chip Cookies
Williams-Sonoma | Branded Content Positioning: Awareness

Hello from the Williams-Sonoma test kitchen! We’re excited to welcome the 74 year old Bay Area success story as a new client. Yes, you absolutely deserve these otherworldly chocolate chip cookies.

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DNA Spaces | Wifi Onboarding
Cisco Systems | Explainer Positioning: Awareness

Give your guests the next generation of secure WiFi Onboarding with DNA Spaces. It’s smart, seamless, and even monetizable.

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DNA Spaces | Indoor IoT
Cisco Systems | Explainer Positioning: Awareness

One thing to rule them all. Introducing Cisco DNA Spaces, the easiest way to manage your ever-growing Internet of Things.

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SecureX | Network Analytics
Cisco Systems | Explainer

Making security smart. Give your network the tools to protect itself from hidden threats with SecureX Network Analytics.

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emotion studios
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...our periodic update on all things emotion* – recent projects, individual successes, the art and science of storytelling, and things we just feel good about.

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